Modern business integration has become a key accelerator for organizations that are looking to improve customer experience, accelerate growth and unlock new revenue streams. It allows organizations to leverage their existing technology, processes and people to stay ahead of the competition.
Many companies combine legacy systems with on-premises and cloud software solutions. These disparate technologies and their associated data do not inherently communicate, which is why businesses need to build a robust business integration strategy.
Modern integration allows these systems and apps to communicate and exchange vital data seamlessly within and across business lines. This is known as B2B (business-to-business) integration and involves a number advanced protocols, including AS2, SFTP HTTPs Web Services, proprietary high-speed file transfers, and Web Services.
Common use cases include financial services, healthcare, and logistics. These industries require robust security, governance capabilities, and audit trails to securely connect with multiple trading partners.
A horizontal integration is also a common example, whereby two or more businesses in the exact same industry combine forces to offer a greater range of goods or services. For example, women’s apparel companies might integrate with fashion brands that cater to teens and www.businessintergation.com/2021/07/14/generated-post-2/ young adults in order to introduce them into new market segments.
Modern integration strategies enable these companies to extract the right data from their front-end applications and convert it into a form that is compatible with their business partner’s central organization device. This can then be sent to the target application for processing. This can automate and streamline processes, improve collaboration, and reduce the likelihood of human errors and delays.